Sony a7 IV / 28-70mm

Sony Manufacturer SKU: ILCE7M4K/B | Photo Laplante SKU: SOILCE7M4K
Sony a7 IV / 28-70mm
Sony a7 IV / 28-70mm
Sony a7 IV / 28-70mm
Sony a7 IV / 28-70mm
Sony a7 IV / 28-70mm
Sony a7 IV / 28-70mm

Sony a7 IV / 28-70mm

Sony Manufacturer SKU: ILCE7M4K/B | Photo Laplante SKU: SOILCE7M4K
$3,39995 You save $000
$3,399.95
You save $000
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Only 1 items in stock!

2x Promotion: Double your warranty period when you register your product within 30 days of purchase. Offer valid until September 30, 2024.

Trade-in a working digital camera and receive the in-store trade-in value + $300 with the purchase of the a7 IV. Ask in store for details. Offer valid from July 5 to September 26, 2024.

With the purchase of the camera, receive a free Sony SFM128T/T1 memory card, an additional NP-FZ100 battery and a BC-QZ1 charger (value of $349.97). Offer valid until August 1st, 2024.


Beyond the Basics

• 33 Megapixel full-frame CMOS-BSI sensor
• 10 fps in continuous shooting
• ISO sensibility: 100 to 51 200 (extensible: 50 to 204 800)
• 5-axis in-body image stabilization in a full-frame camera
• Fast Hybrid AF with 759 phase-detection and 425 contrast-detection AF points
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Preview
Specifications

With groundbreaking performance in both still and movie recording, the α7 IV is the ideal hybrid, providing breathtaking imagery along with on-the-spot delivery and distribution. The α7 IV is a camera designed to bring to life the artistic visions of today’s creators.

Basic has never been this good

Prepare to be inspired. The α7 IV’s true-to-life resolution and remarkable AI-powered autofocus complement a range of world-class features at the cutting edge of imaging technology. 

Beautiful images with reduced noise

Building on the capabilities of the back-illuminated image sensor the BIONZ XR engine reveals even higher subjective resolution combined with exquisite detail and texture even in medium- and high-sensitivity ranges. Impressively low levels of noise are achieved throughout the standard range of ISO 100-51200 (expandable to ISO 50-204800 for stills and ISO 100-102400 for movies).

Wide, 15-stop dynamic range

Taking advantage of the camera’s full dynamic range of 15 stops, the α7 IV uses image data from the sensor’s 33.0 megapixels to render remarkably delicate detail in landscapes and scenery. This stunning image quality is based on Sony’s unrivalled experience at the front lines of both still-image and movie creation.

Improved Real-time Eye AF 

Keeping the targeted eye in focus so you can concentrate on composition 

The high speed of the latest image-processing engine provides a significant boost to Real-time Eye AF performance, even when the subject is looking up, down or sideways. It is also possible to use Touch Tracking to initiate Real-time Tracking of any subject in the frame, simultaneously initiating Real-time Eye AF if an eye is detected, simply by touching the screen. 

Fast, accurate focus for difficult animal shots

By setting the camera’s subject detection type to “Animal” in advance, you can automatically detect and track an animal’s eyes, for greater success in both wildlife shots and photos and movies of your pets at home. Animal-eye detection has been improved, with reliable tracking and accurate focus even when the animal’s face is upside down.

Bird-eye detection supported for both still shots and movies

For the first time in the α series, bird-eye detection is available in movies as well as still shots—simply preset the subject to “bird”. The camera’s astonishing speed and precision allow automatic tracking of a specific bird, whether it’s perched somewhere or in flight, keeping the eye in steady focus despite any fast and unpredictable movements.

7K oversampling for beautifully expressive, richly detailed images 

When recording 4K movies at up to 30p, full-frame 7K oversampling is possible, resulting in high-resolution, highly detailed 4K. Select the mode that best suits your purpose, and let the camera deliver.

Next-level image quality with 10-bit 4:2:2 recording 

Make in-camera recordings with the amazing richness of 10-bit depth and 4:2:2 color sampling, with either Long GOP or All-Intra frame encoding, for far greater flexibility in image grading, post-processing and compositing.

This kit includes the Sony E-mount FE 28-70mm f/3.5-5.6 OSS lens.

Supplied accessories: AC Adaptor AC-UUD12 - Accessory shoe cap - Body cap - Eyepiece cup - USB-A to USB-C cable (3.2) - Rechargeable Battery NP-FZ100 - Shoulder strap

Specifications
MSRP $2499, €2,800, £2,400 (body only)
Body type SLR-style mirrorless
Max resolution 7008 x 4672
Image ratio w:h 1:1, 4:3, 3:2, 16:9
Effective pixels 33 megapixels
Sensor photo detectors 34 megapixels
Sensor size Full frame (35.6 x 23.8 mm)
Sensor type BSI-CMOS
Processor Bionz XR
ISO Auto, 100-51200 (expands to 50-204800)
Boosted ISO (minimum) 50
Boosted ISO (maximum) 204800
White balance presets 7
Custom white balance Yes
Image stabilization Sensor-shift
Image stabilization notes 5-axis
CIPA image stabilization rating 5.5 stop(s)
Uncompressed format RAW
JPEG quality levels Extra fine, fine, normal
Autofocus Contrast Detect (sensor)Phase DetectMulti-areaCenterSelective single-pointTrackingSingleContinuousTouchFace DetectionLive View
Manual focus Yes
Number of focus points 759
Lens mount Sony E
Focal length multiplier
Articulated LCD Fully articulated
Screen size 3″
Screen dots 1,036,800
Touch screen Yes
Screen type TFT LCD
Live view Yes
Viewfinder type Electronic
Viewfinder coverage 100%
Viewfinder magnification 0.78×
Viewfinder resolution 3,686,400
Minimum shutter speed 30 sec
Maximum shutter speed 1/8000 sec
Aperture priority Yes
Shutter priority Yes
Manual exposure mode Yes
Subject / scene modes No
Built-in flash No
External flash Yes (Multi-interface shoe)
Continuous drive 10.0 fps
Self-timer Yes
Metering modes MultiCenter-weightedHighlight-weightedAverageSpot
Exposure compensation ±5 (at 1/3 EV, 1/2 EV steps)
AE Bracketing ±5 (3, 5 frames at 1/3 EV, 1/2 EV, 2/3 EV, 1 EV steps)
WB Bracketing Yes
Format MPEG-4, XAVC S, XAVC HS, XAVC S-I, H.264, H.265
Modes 3840 x 2160 @ 60p / 200 Mbps, XAVC HS, MP4, H.265, Linear PCM3840 x 2160 @ 50p / 200 Mbps, XAVC HS, MP4, H.265, Linear PCM3840 x 2160 @ 30p / 140 Mbps, XAVC HS, MP4, H.265, Linear PCM3840 x 2160 @ 25p / 140 Mbps, XAVC HS, MP4, H.265, Linear PCM3840 x 2160 @ 24p / 100 Mbps, XAVC HS, MP4, H.265, Linear PCM3840 x 2160 @ 60p / 600 Mbps, XAVC S-I, MP4, H.264, Linear PCM3840 x 2160 @ 50p / 500 Mbps, XAVC S-I, MP4, H.264, Linear PCM3840 x 2160 @ 30p / 300 Mbps, XAVC S-I, MP4, H.264, Linear PCM3840 x 2160 @ 25p / 250 Mbps, XAVC S-I, MP4, H.264, Linear PCM3840 x 2160 @ 24p / 240 Mbps, XAVC S-I, MP4, H.264, Linear PCM3840 x 2160 @ 60p / 200 Mbps, XAVC S, MP4, H.264, Linear PCM3840 x 2160 @ 50p / 200 Mbps, XAVC S, MP4, H.264, Linear PCM3840 x 2160 @ 30p / 140 Mbps, XAVC S, MP4, H.264, Linear PCM3840 x 2160 @ 25p / 140 Mbps, XAVC S, MP4, H.264, Linear PCM3840 x 2160 @ 24p / 100 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 60p / 222 Mbps, XAVC S-I, MP4, H.264, Linear PCM1920 x 1080 @ 50p / 185 Mbps, XAVC S-I, MP4, H.264, Linear PCM1920 x 1080 @ 30p / 111 Mbps, XAVC S-I, MP4, H.264, Linear PCM1920 x 1080 @ 25p / 93 Mbps, XAVC S-I, MP4, H.264, Linear PCM1920 x 1080 @ 24p / 89 Mbps, XAVC S-I, MP4, H.264, Linear PCM1920 x 1080 @ 120p / 100 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 100p / 100 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 60p / 50 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 50p / 50 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 25p / 50 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 24p / 50 Mbps, XAVC S, MP4, H.264, Linear PCM
Microphone Stereo
Speaker Mono
Storage types One CFexpress Type A/UHS-II SD, One UHS-II SD
USB USB 3.2 Gen 2 (10 GBit/sec)
USB charging Yes (USB PD supported)
HDMI Yes (Standard)
Microphone port Yes
Headphone port Yes
Wireless Built-In
Wireless notes 802.11ac (dual band) + Bluetooth
Remote control Yes (wireless or smartphone)
Environmentally sealed Yes
Battery Battery Pack
Battery description NP-FZ100 lithium-ion battery charger
Battery Life (CIPA) 580
Weight (inc. batteries) 659 g (1.45 lb / 23.25 oz)
Dimensions 131 x 96 x 80 mm (5.16 x 3.78 x 3.15″)
Orientation sensor Yes
GPS None

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